Tuesday, January 17, 2012

commercial shoot (VANS)


For my commercial shot i decided to advertise Vans shoes. After doing some research i discovered that in most of Vans shoe photography, the shoes are used and dirty because they'd be worn by a skater. So I used a person wearing Vans shoes that were not new. I made my model stand in the sidewalk to give a feeling that the person wearing the shoes, wears them casually and on an everyday-basis. In this picture I see the sidewalk with grass on the side and a few trees in the back, where a guy is facing. I see the back of Vans shoes that are worn out  but the logo of Vans is still visible. This picture is balanced because I centered the feet so that one would be on each side of the picture. There is also a tree in the background that is visible in between both of his feet along with two more trees, one on each side of this feet (I did not balance the trees in the background intentionally). This shot was taken outdoors in the shade and during the editing process, I fixed the lighting a little. I also added the Vans logo to make sure my audience knew that i was advertising Vans.  Although I was not able to use a skateboard in my shot as I originally wanted i still think my work was successful because it looks like i'm advertising Vans.

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